~Tritt herein~ » How to Calculate the Lifetime Value of a Customer

Beyond "What Have You Done For Me Cigarettes Online Free Shipping Lately?"

Client value is the total benefit (tangible and intangible) that you, your business partners, and your coalition provide a company throughout the life of the relationship. (Personally, I believe client value is NOT created or sustained by cutting costs to increase efficiencies, or by Cheap Cigarettes Outlet propping up share price through buybacks, spinoffs, or mergers/acquisitions.)

The concept of client value requires a bit of guessing and new thinking. Especially for people who are running a new business, working in a financially-driven (versus a sales-driven) culture, or haven't been keeping close track of customers, estimating the lifetime value of a client may require a bit of groundwork.


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